I'm surprised it's taken this long....and with USAG 's recent statement trying to dump any semblance of responsibility (which I understand was a legal maneuver), and that only Steve Penny has been removed, if I were a big sponsor, this certainly wouldn't pass the smell test for me either.
Sadly, money talks and if more sponsors continue to pull out, maybe the powers that be at USAG will get the drift that they need to clean house, period. Decertifying USAG might be what ends up happening down the road if they keep their heads in the sand..
Yes, this. I couldn't agree with this more. USAG needs to fully clean house and refocus all of its efforts and rebuild. They have to take some hits in the short term (i.e. loss of sponsors) to have a bright long-term future. The org MUST show it is serious and must prove that it wants to do a 180 in how it operates.
Gymnastics will be fine even without all the huge corp. sponsors. Gymnastics brings huge ratings on TV, is one of the key sports of the Olympics, and for other business reasons is needed by NBC and others. Too many make money off of gymnastics, so the sport and athletes will still get funding.
Some quick research shows where funding comes from - the US Olympic Committee. Based on past performance, and future performance potential there will be funding for gymnasts:
https://www.bloomberg.com/graphics/2016-olympics-usoc-return-on-investment/
And, gymnastics can look to a sport that had its huge problems and issues a decade ago and has to rebuild. Gymnastics can learn some lessons from Track & Field. This article explains about the USOC: "For years, the USOC has used funding and other tactics to pressure national governing bodies into making changes it deems necessary. For instance, in 2008, the USOC essentially demanded USA Track and Field streamline its board of directors and said it would consider decertifying the federation if it did not comply." (remember, track and field in 2008 had huge doping issues)
http://olympics.nbcsports.com/2017/03/09/steve-penny-usa-gymnastics-usoc/
And after Track and Field hired a new director - someone who knew little about the sport but who could run a business and had a PR mind (sound familiar? Our new USAG knows little about our sport - which might be just fine) - track and field has really turned around:
https://www.usatoday.com/story/spor...egel-marketing-genius-leading-usatf/85513150/
This is what the director says about Track and Field - I am thinking our new leader of USAG will need to do the same:
"He [Max Siegel of US Track and Field] wants to grow a fan base and a business, encourage sponsors and other stakeholders to join with him in building a brand, an exciting TV product, a passionate following."
Taking hits in the short term will pay off for USAG in the long term, if our new director can lead the org in the direction we need to go. I hope Kerry Perry can do so... I guess we all have our faith in her now.